From their FB page:
“GOT BEADS? Beading Divas to the Rescue need beads to continue our mission of fund-raising for animal rescues. When you donate beads during the Drive, please add your name, contact info, and name of a 501 c3 animal charity, rescue, or shelter.
The random drawing will be held on March 14 (you can bring beads on that day – see details below for location) and one lucky charity will be chosen to be our May 2015 bracelet fundraising recipient. On this day, we’ll also have refreshments and raffle prizes.
The Random Drawing is free and open to the public. No tickets required.