‘Cover Oregon’ Affordable Care Act advertising campaign

Posted by AzBlueMeanie:

I have yet to see any reporting on the health insurance exchange for the state of Arizona, which the federal government will have to set up because our Tea-Publican controlled state legislature and Governor sought to sabotage the program and refused to implement it. Like a two year old with a tantrum, they kicked and screamed "No! You can't make me!"

States that are implementing the Affordable Care Act in good faith are seeing good results — something our GOP-friendly corporate "lamestream media" in this state also does not report. State health exchange rates vary, but lower than expected. One such state is the state of Oregon.

CBS Evening News aired this report on Sunday evening. Oregon spends big to pitch youth on Obamacare benefits:

On October 1, the marketplace opens for the individual policies
mandated by the Affordable Care Act. Oregon is one of the states trying
to clear up widespread confusion about Obamacare by launching an
advertising campaign that is unusual.

The commercial
looks a bit like a college film project, but it's actually part of a
high stakes, $10 million campaign designed to get younger residents to
buy health insurance from the state's new healthcare marketplace called
"Cover Oregon."

The catchy tune definitely got the attention of 26-year-old Lillian Karabaic.

"I even posted the video on my Facebook and a lot of my friends were like, 'great thanks, I was wondering where I could look up how I could get insurance,'" she said.

The state aims to sign up many younger people like Karabaic, who
don't have insurance. Her two part-time non-profit jobs don't offer
benefits.

"I work at places that can't afford to insure me," she said.

After
seeing the ad, she went to Cover Oregon's website, CoverOregon.com‎, and found she could pay $110 a month, "which is actually affordable to me," she said. "I'm totally willing to pay that much for health insurance."

* * *

For the health care law to work, the state needs to sign up more than
200,000 people and enough younger, healthier people to balance out the
older, sicker residents in the insurance pool.

"Everybody's watching," said Cover Oregon Chief Operating Officer
Triz de las Rosa said. "It's challenging to be first, it's challenging
to be in the limelight."

"Whatever it takes to get them
there, so whether it's, y'know, a woman strumming a guitar, or whether
it's a rap, hopefully that message is there," she added.

For some unexplained reason, this CBS report felt the need to include "Twenty-year-old Ben Nanke who saw the ad too, but he doesn't like the
government forcing him to pay for health insurance, even though he's
about to be bumped off his parents' health plan
." Get a clue, dumbass! You're not paying for your insurance, your parents are! Beginning in 2014, children up to age 26 can stay on their parent's
employer plan even if they have another offer of coverage through an
employer. So your something-for-nothing lazy Libertarian ass will still be covered by "ObamaCare." I'm sure your parents are thrilled.

Comments are closed.